Eager for a ratings boost after being brought back for a third season, Jake coins a catch-phrase..."you don't know Jake!", which he says whenever anyone... says anything. He irritates the rest of the characters until they lock him out on the roof of Cabot Tower, and refuse to let him in until he gives up his beloved phrase.
Jake eventually relents and is let back down, but starts saying the less original, but more popular, "that's what she said." Jake doesn't understand the meaning of this one, and says it whenever anyone... says anything. Tired of getting confused looks, Jake settles on, "oh yeah!" which everyone loves, and he can say it whenever anyone says anything. The show gets a ratings boost, and Jake gets more ladies each episode, for which he has only one thing to say...
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Case for the episode? uh... the Hell's Angels and... hotels...
Acknowledgement: with thanks to the CBC web ad campaign.
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